bnr

About Us

Wilburg Brands is a joint venture between Wilburg and Baseline Ventures Pte Ltd., Singapore

In a world that is reinventing itself every day; an organization that thinks differently creates a strong impact. Wilburg Corporation, a conglomerate envisioned to create a stir in the market is here to challenge stereotypes and break conventions with different business verticals specifically designed to cater to diverse market dynamics. With an emphasis on new business ideas, Wilburg is driven by strong business integration and is forging ahead with domain expertise in areas of Facilities Management, FreeStyle Furniture, Real Estate, Trading, Design Services in global hotspots like India, Mexico, United Kingdom & UAE.

Together with a specialized team of visionaries, Wilburg is relentlessly working to script a new success story in the 21st century. Wilburg aims to create a robust organization entrenched with strong fundamentals and rooted value systems. An environment where the brand inspires and motivates stakeholders. The philosophy is to simply ‘thrive’ in all aspects of business and people motivation, in performance and in life. An altruism which will not only ease the quality of performance but also enrich people’s lives in an oasis of differentiation. From furniture innovation to facilities management to real estate and trading, the opportunities that a force named Wilburg would create would be enormous. The organization’s endeavours are aimed at creating avenues in product design, increase consumption behaviour and elevate service standards in a realm where people can excel and grow.

More About Us...

  • Experts in Brand Acquisition
  • Experts in Licensing and Marketing
  • Founders of Baseline have a combined experience of 75 Years in marketing, brand licensing, sports and media
  • Pioneers of Branded real estate concepts in INDIA
  • Incredible network with sports and lifestyle brands all over the world
  • Ensure service from the brands and long term arrangements

Real State World

Real Estate around the World

Real Estate is categorised in the following forms:

  • Condominiums
  • Townships
  • Branded Residences
  • Theme based developments namely, golf courses or entertainment based.
  • And now themed developments like Michael Schumacher World Towers, Ballet By Sharapova, Vertical Golf Course, etc.

Problems in Real Estate:

  • Vanila (me too) products
  • In experienced staff
  • Thought is to make and sell
  • No thought of after sales service
  • No thought of after hand over maintenance
  • Customer need angle missing
  • Lack of research and planning
  • Lack of compassionate understanding

Solutions to problems in Real Estate in India:

  • The age of concept selling has come
  • The market is maturing
  • Real estate is becoming a regulated business
  • Planned projects
  • Need based projects
  • Themed projects
  • Utility projects

Service Offered

Fully integrated Real Estate Development Company

0% Land Bank Holding

Design and Concept driven

All services under one roof

Single point of contact

Concept

  • Research
  • Understanding the land profile
  • Need of the market
  • Creation of the saleable concept
  • Creation of the design
  • Test marketing of the concept

Design & Architecture

  • Identification of the concept architect
  • See applicability of the exiting concept
  • Creation of design with help of the architect

Marketing

Sales

After Sales Service

Collections

Project Management

  • Creations of WBS – Work Breakdown Structure
  • Defining major milestones
  • Defining investment schedule
  • Defining BOQs
  • Identification of contractors and selection
  • Value Engineering
  • Construction Management
  • All approvals

Value Engineering

Construction Management

Sales Closure

Completion Certificate

Final Handover & Book Closure

Profitibility

  • Preparation of cash flow
  • Synchronisation of sales, collection and expense cycles
  • Understanding the need of construction finance
  • Identification of agency for construction funding
  • Preparation of all DPR and disbursement documentation
  • Ensuring best negotiations
  • Exploring different models of alternative investments

Upcoming Project

World of Cars

  • World of Cars is set to revolutionize car shopping like never before. With showrooms of every make, shops of every tyre and accessory maker, offices of finance and insurance companies, World of Cars serves as the one-stop shop for all things automotive
  • The multi-brand and multi-location car mall from the house of Homestead is here to set a new trend for car buyers offering a central display zone for new launches and a lavish food court at the top floor.

Branded Real Estate Philosophy

Convention

In today’s crowded Real Estate market, every possible advantage should be taken to create an edge over the competition and provide a reason for consumers to purchase your offerings.

Advantages

Aside from the usual selling points such as unique designs, strategic positioning, good pricing, complete facilities, etc. the use of strategic licensing arrangements can provide the following advantages:

  • Helps your brand gain more "aspirational status"
  • Help your real estate project  "stand out" amidst competition
  • Help grow your "shareholder value
  • Help you instill "instant recall"  and "trust" amongst your potential buyers

Branded Real Estate Global Scenario

The Milano Residencies – Versace

  • Century Properties in collaboration with fashion powerhouse, Versace, has launched its residential project in Makati City, Philippines.
  • Cutting a spectacular 53 storey building with 340 units, against the Makati skyline, this new residential landmark will feature custom designed interiors by Versace Home.
  • Versace Homes, will be in charge of accomplishing the interior design of the project’s amenities and public spaces.

Hotel Palazzo Versace - Australia

  • Palazzo Versace Gold Coast is the world’s first luxury designer hotel.
  • Located on the edge of the Gold Coast Broadwater, the fashion branded hotel incorporates 200 classically elegant rooms and suites, 72 neighboring condominiums, three award-winning restaurants and a private marina!
  • It also includes Australia's only Water Salon around a stunning lagoon style pool!

Indian Branded Real Estate

The first time a Branded Real Estate deal has been signed in the country. Laying a tribute to the spirit and achievement of the US Open and the vibrancy of New York this project offers consumers a chance to own a piece of US history in India. Nirmal Lifestyle uses the US Open brand in its entirety in all advertising and promotions. Based on clients feedback the sales have exceeded their expectations and have put Nirmal top of mind in the industry and amongst consumers.

The first time a Branded Real Estate deal has been signed in the country. Laying a tribute to the spirit and achievement of the US Open and the vibrancy of New York this project offers consumers a chance to own a piece of US history in India. Nirmal Lifestyle uses the US Open brand in its entirety in all advertising and promotions. Based on clients feedback the sales have exceeded their expectations and have put Nirmal top of mind in the industry and amongst consumers.

  • Following the successful launch of the MSWT, Homestead has tied up with the most followed woman's tennis star in the world – career grand slam winner, Maria Sharapova.
  • Upton Hansen is a duo of architects from London, renowned for their unconventionally shaped signature buildings. The most recent of this is the Michael Schumacher World Tower, another Homestead project in the neighborhood of Ace.
  • All creative inputs, right from communication up to structural designs have been designed with a live input from Maria herself.
  • Land Area: 4.5 acres
  • Height: 170 meters
  • Built Up Area : 5 lac sqft
  • Location : Gurgaon India
  • Number of Apartments : 120

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